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Communications & Reputation Management
A good reputation is essential to any knowledge-based institution. Excellence attracts staff, customers, students, and business. In a society obsessed with evaluation and measurement, and where organisational attributes and feedback can be accessed by a computer click anywhere in the world, it is essential that institutions and businesses know where they sit in their competitive sphere of operation.
The Knowledge Partnership specialises in issues of reputation, looking at primary aspects such as benchmarking and analysis, and following through to implementation of reputational change studies.
We can conduct research into areas such as:
- Characteristics of your institution
- Demand for courses
- Competitors
- Price Premium
- Media
- Quality of the Product Service
- Marketing
- Affinity & Recommendation
- Human resources
- Perceptions
We are happy to help you conduct full communications strategies, including focus group and one-to-one research, as well as internal staff and student surveys.
We can also help with recruitment and internal publications in terms of reader surveys, re-designs and editorial support. Our expertise in delivering annual reports, newsletters and prospectuses is extensive.
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Further Education