Enrolment & Market Position Analysis
Schools generally record their enquiry and enrolment data – but few analyse the data to determine conversion rates and to understand at a forensic level their enrolment patterns – including areas of growth and decline.
We look at your non-converters and also your exit patterns to see why people don’t choose your school and also why they leave prematurely.
We also usually combine the secondary (desk) research with primary research such as non-converter interviews to gain further insight into your market position.
Based on our findings we can also undertake further primary research and competitor analysis to help ascertain your market positioning.
Email f.carthy@theknowledgepartnership.com or call Fiona Carthy on 07854 707361 for an informal discussion.