Website Evaluation
People spend on average at least a day of their lives on line every month. However, engagement in your website it not guaranteed – figures show that the public only spend around a minute on a news website, and about 30 seconds on an average webpage. So acknowledging that the website is the tool that every stakeholder will use to find out about you, information needs to be clear, well organized and engaging. If attention is lost, students are unlikely to return, and other stakeholders make quick impressions of brand and research strengths in a matter of seconds.
Our website analysis works through the key areas and assesses them against your main competitors to help you improve or restructure your site. Using our WASP methodology, each area is assessed and scored comparatively. Conclusions and recommendations pull out areas of strength and weakness allow you to focus on priorities.