The Knowledge Partnership is a strategic marketing, reputation management and analysis agency dedicated to supporting the university sector.
Founded in 2004 by David Roberts and Louise Simpson, The Knowledge Partnership (TKP) is a dedicated higher education consultancy, supporting universities with data insight to enhance reputation, student recruitment and university portfolio management. It is known for its high standards of advice, data analysis, and benchmarking tools, and The World 100 Reputation Network, which it established and manages. The World 100 now delivers reputation research and events each year to over 40 of the best global universities in the world.
In December 2020, TKP was acquired by THE, the world’s best known higher education data companies, with offices in the UK, US, Australia, Hong Kong and Singapore.
While The Knowledge Partnership will continue to operate independently under the TKP brand, the two businesses will leverage their insights and relationships to strengthen their global reach in the consultancy space and provide even stronger market intelligence and strategic consulting services to the world’s best universities.