Key points from our webinar, 'The Future of Online Learning' with guests from University of London. The webinar was the third in our University Marketing Insight series.
Most universities know that reputation is their most important asset. And that it’s a subtle mix of ingredients that your stakeholders pass judgement on. But has the recipe for reputation changed as a result of the pandemic?
After 16 years of being independent, we now take a bigger step forward, having been acquired by THE, one of the biggest data insights and ranking organisations in the world. Together we are looking at new and exciting ways we can make more of data insights and reaching wider global audiences, through for example the new THE student panel.
Our in-house experts look at the three-stage process of developing new courses or products at a university. These points were covered in detail in our University Market Insight Webinar in November.
Our University Market Insight webinar series kicked off in November with Northumbria University’s Kirsty Jameson and Simon Moll. Joined by our own, Christine Pickup, the pair shared their experiences of the journey Northumbria are on to create a more robust and evidence-based new programme development (NPD) process at the institution. Their advice centred around developing a continuous communication and engagement strategy with key stakeholders, both academic and professional staff.
Christine Pickup responds to and analyses an article (Average overseas fee for UK master’s rises by almost £1K) recently published in the THE, featuring the results of a survey conducted by the Complete University Guide.
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